The First Customers Podcast

The First Customers podcast is on a mission to learn how entrepreneurs, founders, CEOs, and sales & marketing experts found their very first customers. The show is hosted by Paris Vega, a digital marketer and entrepreneur with twenty years of experience in Sales, Design, Web Dev, SEO, Ecom, & Lead Gen. If you’d like to be a guest, or advertise on the podcast, contact me.

Where to watch or listen

The First Customers podcast is on all popular podcasting platforms in addition to all major social and video sites. Check out the most recent episode on YouTube below:

This is the First Customers podcast YouTube playlist starting from the most recent episode.

Video platforms:

X Social Media Round icon in SVG, PNG formats
  • First Customers Youtube Channel (full video)
  • First Customers on Spotify (full video or audio)
  • First Customers on Twitter (full video)
  • First Customers on Facebook (full video)
  • First Customers on TikTok (video clips)
  • First Customers on Reddit (video clips)

Audio Podcast Platforms:

Past Episodes

Show Notes, Links, & Transcripts for First Customers podcast episodes.

View all First Customers podcast episode show notes.

More About the show

Ranked in the Top 10% of podcasts on

Rated 5 stars on Apple Podcasts:

Apple Podcasts Ratings & Reviews for First Customers podcast
Apple Podcasts Ratings & Reviews for the First Customers podcast

Each episode goes deep into the stories of people across a variety of industries: Manufacturing, Logistics, SaaS, Coaching/Training/Teaching, Recruiting, Travel, Podcasting, Engineering, and more.

The conversation usually covers their sales strategy, process, and tactics. Common questions I ask them include:

Then I’ll ask them if they’ve tried common digital marketing strategies like, lead generation through social media, content marketing, SEO, and others. I always learn something new.

Each interview figures out how someone went from zero to one customer. The very beginning of a business when the founder, marketing, or sales team stare at an empty client list and reach out to their first prospects is an important moment.

  • What patterns are there in the strategy and tactics used across different industries?
  • What works, and what doesn’t?
  • How does one human convince another to take a chance on their new business?

Let’s find out together on the The First Customers podcast.

Topics Covered

art bible black Business Growth Business Strategy cold calling color color palette content marketing Customer Acquisition dark Design digital marketing ecommerce engineering entrepreneurship free freelance freelancing God google grid how to industrial design jesus layout mac manufacturing marketing minimalism money networking Product Design saas sales sales process SEO small business social media marketing social networking software startups strategy ui usability user experience user experience design user interface design ux wordpress