The Web Craftsmen was a website strategy, design, and development agency.
My long time co-worker and friend, Gary Hussey, and I started The Web Craftsmen in 2012.
We worked together at a corporate job and on freelance projects for years, so the partnership made sense.
Gary lead the web development team, and I led design while helping with front-end dev as needed.
We both brought in sales.
Looking back, we should have figured out a better separation between the production team and sales team.
That’s one of the many lessons learned.
Our goal was to deliver a higher quality service than we saw being offered by other web design and dev companies at the time.
We also wanted to build better websites and software than we had been allowed to build at our past jobs.
Responsive design was just becoming popular back then.
Only 5 years out from the first iPhone, mobile-friendly websites weren’t universal yet.
Our tag line became something like “You’re website should just work everywhere.”
We started working along side a design and branding agency in Pensacola, Florida called idgroup.
We became their dedicated web development team for a few years and built some great websites together.
Eventually we partnered with them to build a software product called Limelight that helped medical offices and hospitals gather patient feedback more easily.
Then we partnered with The American Driver Network to help launch a truck driver recruiting service.
When that project launched it exploded in a good way after a tough build period.
During my time at The Web Craftsmen I learned a lot, had many adventures, made lots of mistakes, but most importantly we did some great work for our clients.
After co-running that company for a few years, I decided to leave The Web Craftsmen in December of 2014 to focus more on helping The American Driver Network continue to grow.
The Web Craftsmen will always be a special memory for me because of the genuine effort we put into those projects, how we strived to create something great, and the deep lessons I learned along the way.
We built a service that delivered valuable money making websites to our clients and created jobs for our contractors.
We took risks and got into the arena.